Fill out a form requesting information from a company. Leave out some address information (e.g., directional, suffix

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Fill out a form requesting information from a company. Leave out some address information (e.g., directional, suffix such as boulevard/street/road/avenue), misspell your first name if common (e.g., Robrt instead of Robert), and then submit the request. Examine this linkage information when the company responds to see what, if any, changes its software made to your address and name information.

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Customer Relationship Management

ISBN: 9781138919525

2nd Edition

Authors: Roger J Baran, Robert J Galka

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