A political candidate has hired you to advise them on how to best spend their advertising budget.
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A political candidate has hired you to advise them on how to best spend their advertising budget. The candidate wants a combination of print, radio, and television ads that maximize total impact, subject to budgetary constraints, and available airtime and print space.
Design and solve a linear program to determine the best combination of ads for the campaign.
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Related Book For
Algorithm Design And Applications
ISBN: 9781118335918
1st Edition
Authors: Michael T. Goodrich, Roberto Tamassia
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