Discuss the potential impact of the internet on a firms pricing policies.

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Discuss the potential impact of the internet on a firm’s pricing policies.

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Digital Marketing Strategy Implementation And Practice

ISBN: 247145

8th Edition

Authors: Dave Chaffey, Fiona Ellis Chadwick

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Question Posted: Feb 16, 2024 01:24 PM

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Discuss the potential impact of the internet on a firms pricing policies.

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ANSWER The internet has had a profound impact on a firms pricing policies influencing how businesses set prices communicate them to consumers and respond to market dynamics Here are several ways the i...View the full answer

Digital Marketing Strategy Implementation And Practice

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