Explain approaches for assessing the return on investment of social media marketing.

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Digital Marketing Excellence

ISBN: 9781138191709

5th Edition

Authors: Dave Chaffey, PR Smith

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Question Posted: Feb 06, 2024 02:00 PM

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Outline different applications of digital marketing which can help meet business goals.
Outline different applications of digital marketing which can help meet business goals.
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Explain approaches for assessing the return on investment of social media marketing.

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There are different ways to measure the return on investment ROI of social media marketing Here are a few commonlyused methods 1 Goal Completion or Co...View the full answer

Digital Marketing Excellence

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