Explain in detail either of the three STP 2.0 elements: (a) Data Segmentation Matrix (Segmentation 2.0) (b)
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Explain in detail either of the three STP 2.0 elements:
(a) Data Segmentation Matrix
(Segmentation 2.0)
(b) Clustering and Persona Creation
(Targeting 2.0)
(c) Positioning across Consumer Funnel Scenarios (Positioning 2.0)? P-6889
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