Explain these six typical issues of e-CRM control that confront marketers regularly: inexperience, unintegrated systems, information overload,

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Explain these six typical issues of e-CRM control that confront marketers regularly: inexperience, unintegrated systems, information overload, high churn rate, spiralling cleaning costs and changing regulations.

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Digital Marketing Excellence

ISBN: 9781138191709

5th Edition

Authors: Dave Chaffey, PR Smith

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Question Posted: Feb 06, 2024 02:00 PM

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Explain these six typical issues of e-CRM control that confront marketers regularly: inexperience, unintegrated systems, information overload,

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Sure heres an explanation for each of the six issues you mentioned 1 Inexperience ECRM Electronic Customer Relationship Management is a complex field ...View the full answer

Digital Marketing Excellence

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