Which are the four types of marketing controls needed by companies to monitor and review their marketing

Question:

Which are the four types of marketing controls needed by companies to monitor and review their marketing activities as per Philip Kotler (Marketing Management, Millennium Edition)?

Please explain two of them.? P-6889

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question
Question Posted: