Tablets like the iPad are very popular. A company owner was interested in how to make his
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Tablets like the iPad are very popular. A company owner was interested in how to make his brand of tablets more desirable. He collected data on how cool people perceived a product’s advertising to be (advert_cool), how cool they thought the product was (product_cool) and how desirable they found the product (desirability). Test his theory that the relationship between cool advertising and product desirability is mediated by how cool people think the product is (tablets.sav). Am I showing my age by using the word ‘cool’?
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Mehwish Aziz
What I have learnt in my 8 years experience of tutoring is that you really need to have a friendly relationship with your students so they can come to you with their queries without any hesitation. I am quite hardworking and I have strong work ethics. Since I had never been one of those who always top in the class and always get A* no matter what, I can understand the fear of failure and can relate with my students at so many levels. I had always been one of those who had to work really hard to get decent grades. I am forever grateful to some of the amazing teachers that I have had who made learning one, and owing to whom I was able to get some extraordinary grades and get into one of the most prestigious universities of the country. Inspired by those same teachers, I am to be like one of them - who never gives up on her students and always believe in them!
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Related Book For 
Discovering Statistics Using IBM SPSS Statistics
ISBN: 9781529630008
6th Edition
Authors: Andy Field
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