Nike and Michael Jordan created the Air Jordan line in the 1980s. Jordan filed suit against a
Question:
Nike and Michael Jordan created the Air Jordan line in the 1980s. Jordan filed suit against a Chinese sportswear company, Qiaodan Sports, in China. Jordan is known in China as Qiaodan, and Qiaodan Sports uses a logo of a silhouette of a tall man holding a basketball, along with the number 23. The company registered "Qiaodan" as a trademark in China. Qiaodan also filed applications for trademarks on Jordan's sons' names. According to the complaint, Qiaodan had sales of approximately $450 million per year. Do you think Jordan will be successful in his suit against Qiaodan? Why? ["A Chinese Sportswear Company Has Trademarked Michael Jordan's Sons' Names," http://qz.com/79234/ michael-jordan-versus-qiaodan-sports/]
Step by Step Answer:
Dynamic Business Law The Essentials
ISBN: 978-1259917103
4th edition
Authors: Nancy Kubasek, Neil Browne, Daniel Herron