Xavier Zumsteg is selecting a location for his upscale urban fashion boutique. He has selected three cities

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Xavier Zumsteg is selecting a location for his upscale urban fashion boutique. He has selected three cities to consider and needs to make a choice. Using the factor-rating method, identify the five key factors to consider and their weights. Then, rate each of the cities on a scale of 0 to 100. Calculate the most preferable option.

Detroit Rating Atlanta Rating Factor Factor Weight Boston Rating Detroit Weight Atlanta Boston Weight Weight 1.00 Total

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