How could Jamie Heywood and Ben Heywood, the cofounders of Patients- LikeMe, the subject of Case 1.2

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How could Jamie Heywood and Ben Heywood, the cofounders of Patients-

LikeMe, the subject of Case 1.2 in Chapter 1, have utilized library and Internet research to flesh out their business idea?

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9781292255330

6th Global Edition

Authors: R. Duane Ireland, Bruce R. Barringer

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