Look at Table 15.2. Of the ways mentioned in this table for franchisors to develop franchisees, which

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Look at Table 15.2. Of the ways mentioned in this table for franchisors to develop franchisees, which ones are the most important for School of Rock to emphasize to support its franchisees?

In 1996 Paul Green, a University of Pennsylvania philosophy graduate, started giving guitar lessons in his home. At one point, he invited a group of his students to sit in, or “jam,” with his own band. The results were initially disappointing. But over time, he found that the students who played in a group did better than the students who received only individual instruction. As a result, he modified his teaching methods to supplement individual lessons with group practices. He compared it to the difference between shooting hoops and playing basketball.

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9781292255330

6th Global Edition

Authors: R. Duane Ireland, Bruce R. Barringer

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