What is big data? How can managers effectively use big data to improve their decision making? Should

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What is big data? How can managers effectively use big data to improve their decision making? Should managers be cautious when using big data? LO4

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Management The Essentials

ISBN: 9780655702443

5th Edition

Authors: Stephen P. Robbins, Mary A. Coulter, David A. DeCenzo, Megan Woods

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