20 Real Options Mouillez Pour Lt SA (MPLE) manufactures filters for swimming pools. The company is deciding

20 Real Options Mouillez Pour L’été SA (MPLE) manufactures filters for swimming pools. The company is deciding whether to implement a new technology in its pool filters. One year from now the company will know whether the new technology is accepted in the market. If the demand for the new filters is high, the present value of the cash flows in one year will be €10 million. Conversely, if the demand is low, the value of the cash flows in one year will be €6 million. The value of the project today under these assumptions is €9.1 million, and the risk-free rate is 6 per cent. Suppose that, in one year, if the demand for the new technology is low, the company can sell the technology for €7 million. What is the value of the option to abandon?

CHALLENGE