When and under what conditions might managers change from a functional to (a) a product, (b) a
Question:
When and under what conditions might managers change from a functional to (a)
a product,
(b) a geographic, or
(c) a market structure?
[LO 7-1, 7-3]
AppendixLO1
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Related Book For
Essentials Of Contemporary Management
ISBN: 9780077862534
6th Edition
Authors: Jennifer M. George, Gareth R. Jones
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