1 Explain why the various characteristics of the media such as interactivity, dramatic effect or imagination are...

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1 Explain why the various characteristics of the media such as interactivity, dramatic effect or imagination are important considerations during the process of media selection. Use examples to illustrate.

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Marketing Communications Management Concepts And Theories Cases And Practices

ISBN: 978-0750652940

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Authors: Paul Copley

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Question Posted: Oct 29, 2024 06:02 AM

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1 Explain why the various characteristics of the media such as interactivity, dramatic effect or imagination are important considerations during the process of media selection. Use examples to...
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1 Explain why the various characteristics of the media such as interactivity, dramatic effect or imagination are...

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Marketing Communications Management Concepts And Theories Cases And Practices

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