4. Data Analysis Exercise. Using SPSS or PSPP and the Santa Fe Grill employee database, develop frequencies,

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4. Data Analysis Exercise. Using SPSS or PSPP and the Santa Fe Grill employee database, develop frequencies, means, modes, and medians for all the relevant variables on the questionnaire.

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ISE Essentials Of Marketing Research

ISBN: 9781260575781

5th International Edition

Authors: Joseph F. Hair, David J. Ortinau, Dana E. Harrison

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