Examine recent issues of magazines such as Marketing News, Advertising Age, Quirk's Marketing Research Review, and Marketing
Question:
Examine recent issues of magazines such as Marketing News, Advertising Age, Quirk's Marketing Research Review, and Marketing Research: A Magazine of Management and Applications to identify an Internet application in each of the following areas:
a. Identification of information needs
b. Collection of information
c. Analysis of information
d. Provision of information (report preparation)
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a Identification of information needs In Marketing News an Internet application that aids in identifying information needs is Google Trends Google Tre...View the full answer
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