In 1999, Dell was on Wireds list of most innovative companies but had dropped completely off by
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In 1999, Dell was on Wired’s list of most innovative companies but had dropped completely off by 2007.
What aspects of Dell’s culture might explain this?
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Related Book For 
Marketing Of High Technology Products And Innovations
ISBN: 9780136049968,9780133808131
3rd Edition
Authors: Jakki J Mohr , Sanjit Sengupta , Stanley Slater
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