To what extent and why do you think that costs should influence pricing?
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To what extent and why do you think that costs should influence pricing?
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Costs are a fundamental factor in pricing for several reasons 1 Cost Recovery At its most basic pricing must cover the cost of producing goods or serv...View the full answer
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Related Book For
Essentials Of Marketing
ISBN: 9780273727644
3rd Edition
Authors: Frances Brassington, Dr. Pettitt, Stephen
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