What are the functions of CRM software? What is the success record of CRM installations? What are
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What are the functions of CRM software? What is the success record of CRM installations? What are the reasons for failure? What can a company to do enhance the probability of a successful installation?
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Related Book For 
Marketing Of High Technology Products And Innovations
ISBN: 9780136049968,9780133808131
3rd Edition
Authors: Jakki J Mohr , Sanjit Sengupta , Stanley Slater
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