What kinds of marketing problems might be addressed through: (a) exploratory; (b) descriptive; and (c) causal research
Question:
What kinds of marketing problems might be addressed through:
(a) exploratory;
(b) descriptive; and
(c) causal research projects?
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a Exploratory Research in Marketing Exploratory research is used when marketers have a problem that is not clearly defined They know that something is ...View the full answer
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Sumit kumar
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QUATERNARY Pursuing M.Tech.(2017-2019) in Electronics and Communication Engg. (VLSI DESIGN) from
GNIOT Greater Noida
TERTIARY B.Tech. (2012-2016) in Electronics and Communication Engg. from GLBITM Greater Noida
SECONDARY Senior Secondary School Examination (Class XII) in 2012 from R.S.S.Inter College, Noida
ELEMENTARY Secondary School Examination (Class X) in 2010 from New R.J.C. Public School ,Noida
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Related Book For
Essentials Of Marketing
ISBN: 9780273727644
3rd Edition
Authors: Frances Brassington, Dr. Pettitt, Stephen
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