What were some of the problems with BOP 1.0 strategies? How do BOP 1.0 strategies differ from
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What were some of the problems with BOP 1.0 strategies? How do BOP 1.0 strategies differ from BOP 2.0 strategies? What are the key elements of BOP 2.0 strategies?
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Marketing Of High Technology Products And Innovations
ISBN: 9780136049968,9780133808131
3rd Edition
Authors: Jakki J Mohr , Sanjit Sengupta , Stanley Slater
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