Explain discrepancies of quantity and assortment using the clothing business as an example. How does the application

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Explain discrepancies of quantity and assortment using the clothing business as an example. How does the application of these concepts change when selling steel to the automobile industry? What impact does this have on the number and kinds of marketing specialists required?

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Essentials Of Marketing

ISBN: 9781260260373,9781260736885

17th Edition

Authors: William D. Perreault, Jr.

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