Is there any difference between a brand name and a trademark? If so, why is this difference

Question:

Is there any difference between a brand name and a trademark?

If so, why is this difference important?

AppendixLO1

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  book-img-for-question

Essentials Of Marketing

ISBN: 9781260260373,9781260736885

17th Edition

Authors: William D. Perreault, Jr.

Question Posted: