Review the Home Depot case study that opens the chapter. From this case, identify examples of different

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Review the Home Depot case study that opens the chapter.

From this case, identify examples of different key terms and concepts covered in the chapter. For example, Home Depot is an example of a category killer.

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Essentials Of Marketing

ISBN: 9781260260373,9781260736885

17th Edition

Authors: William D. Perreault, Jr.

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