You have thought about developing your own personal database, and you know that it would help you identify which of your customers are interested in particular boats. Your own personal database would not, however, help to clarify which cus-

b. Explain how you can use the SDLC to summarize tomers belong to which salespeople. You also do the process you believe the brokerage could take not want to pay for the development of a new sys- to develop this system.

tem out of your own pocket. You decide to approach

c. Plan the specific tasks you would take for the the partners of the yacht brokerage about creating systems definition phase for this project.

an information system to track customers and

d. Suppose one of the partners says to you, “How prospects. much will it cost?” How do you respond?

a. Describe the characteristics of such an information system.