Assuming ‘Bazza’ Ramsey is acquired, the team manager estimates that gate receipts will increase by £2.5m in the first year and £1.3m in each of the four following years. There will also be an increase in advertising and sponsorship revenues of £1.2m for each of the next five years if the player is acquired. At the end of five years, the player can be sold to a club in a lower division and Chesterfield Wanderers will expect to receive £1m as a transfer fee. During his period at the club, ‘Bazza’ will receive an annual salary of £800,000 and a loyalty bonus of £400,000 after five years.