Sandra Maxwell, president of XL Industries, wishes to issue a press release to bolster her companys image
Question:
Sandra Maxwell, president of XL Industries, wishes to issue a press release to bolster her company’s image and maybe even its stock price, which has been gradually falling. As controller, you have been asked to provide a list of 20 financial ratios and other operating statistics for XL Industries’ first-quarter financials and operations.
Two days after you provide the data requested, Chinda Khuon, the public relations director of XL, asks you to prove the accuracy of the financial and operating data contained in the press release written by the president and edited by Chinda. In the news release, the president highlights the sales increase of 25% over last year’s first quarter and the positive change in the current ratio from 1.5:1 last year to 3:1 this year. She also emphasizes that production was up 50% over the prior year’s first quarter.
You note that the release contains only positive or improved ratios and none of the negative or deteriorated ratios. For instance, no mention is made that the debt to total assets ratio has increased from 35% to 55%, that inventories are up 89%, and that although the current ratio improved, the current cash debt coverage ratio fell from .15 to
.05. Nor is there any mention that the reported profit for the quarter would have been a loss had not the estimated lives of XL plant and machinery been increased by 30%. Chinda emphasized, “The Pres wants this release by early this afternoon.”
Instructions
(a) Who are the stakeholders in this situation?
(b) Is there anything unethical in the president’s actions?
(c) Should you as controller remain silent? Does Chinda have any responsibility?
Step by Step Answer:
Financial Accounting Tools For Business Decision Making
ISBN: 9780471730514
4th Edition
Authors: Paul D. Kimmel, Jerry J. Weygandt, Donald E. Kieso