Lucy Smith was in a dilemma to choose between two stocks: Telus Communications (listed on the TSX)

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Lucy Smith was in a dilemma to choose between two stocks: Telus Communications (listed on the TSX) and Seair Inc. (listed on the TSX Venture Exchange). On the Internet, she was able to find a large amount of information about Telus and the Canadian telecom industry but was unable to find much about Seair. As a result, Lucy decided to invest in Telus rather than Seair. Explain the behavioural finance concept Lucy is exhibiting and how is this influencing her decision-making.

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Fundamentals of Corporate Finance

ISBN: 978-0071051606

8th Canadian Edition

Authors: Stephen A. Ross, Randolph W. Westerfield

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