=7/The perfume division of Unilever has decided to launch a new perfume. During the first weeks following
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=7/The perfume division of Unilever has decided to launch a new perfume. During the first weeks following the launch, sales to retailers are high. Can the new perfume be considered a success?
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Corporate Finance Theory And Practice
ISBN: 9781118849330
4th Edition
Authors: Pierre Vernimmen, Pascal Quiry, Maurizio Dallocchio, Yann Le Fur, Antonio Salvi
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