Mars, Inc. is a private, global corporation, owning many familiar brands such as Wrigley’s, Dove, M&Ms, Mars, and Twix. Mars is more than 100 years old, is still a family-owned business, operates in 73 countries, and boasts a low turnover rate: around 5%. What is the secret to such high loyalty and retention?

The company is old-fashioned in many ways. All employees, including the president, have to clock in and out every day; their pay will be docked if they are late. There is no free food, although there are free candy-dispensing machines. The focus is on investing in people. Mars provides high levels of opportunities for mobility and advancement. Employees may find their true home after working in several different departments, and additional skills and education are rewarded and used with advancement and increased responsibilities. Formal rotation programs are used to help employees build new skills. Many employees also get a mentor to help them chart their path.
The company shares financials with employees, and employees receive significant bonuses based on their team’s performance. Managers are available and accessible, with a workplace climate emphasizing collaboration and camaraderie.
The company also takes care of its employees. Benefits include a pension plan, 401(k) plans with Mars matching up to 6% of the employee’s salary, paid time off for volunteer work, maternity and paternity leave, and generous health care coverage.
Mars focuses on doing good and helping employees follow their passions.
The Mars Ambassador Program allows employees to work in one of the company’s partner organizations (e.g., World Wildlife Foundation) for up to 6 weeks to share their expertise. It seems that when an organization invests in its people, treats them with dignity and respect, and shows consideration, employees are loyal and engaged.

Case Discussion Questions 

1. Which of the tools mentioned in the case would be useful for employee retention in most companies?
2. What are other ways that companies can invest in their people?
3. What is the role of supporting employee volunteer activities for employee retention?