1. If you were a representative of the Vaseline (Unilever) management, how would you justify the price...

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1. If you were a representative of the Vaseline (Unilever) management, how would you justify the price difference? What extra customer value do you create by selling the jelly as Lip Therapy in small tubes?

2. How would you price the Vaseline Intensive care lotion in the Philippines compared with the UK?

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Global Marketing

ISBN: 978-1292100111

7th edition

Authors: Svend Hollensen

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Question Posted: Dec 17, 2018 07:26 AM

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1. If you were a representative of the Vaseline (Unilever) management, how would you justify the price...

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1 While Vaseline brand petroleum jelly in a 13ounce plastic jar retails for about 299 023 per ounce ...View the full answer

Global Marketing

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