1 Vipp is considering increasing its marketing budget by A100,000 per year for its bin. What would...
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1 Vipp is considering increasing its marketing budget by A100,000 per year for its bin. What would be the break-even point of such an extra marketing cost?
(Assume Vipp ex-works price of a80 and a contribution margin of 40 per cent.)
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Related Book For
Global Marketing A Decision Oriented Approach
ISBN: 9781408212011
4th Edition
Authors: Svend Hollensen
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