1.. What challenges do content creators and information providers face due to the advent and popularity of...

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1.. What challenges do content creators and information providers face due to the advent and popularity of electronic media? Are there current mechanisms to protect their rights? What are the macroeconomic implications for industrialized countries?

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Global Marketing Management

ISBN: 9781118466483

6th Edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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