1. What factors should companies consider when determining the best form of operation to use when entering...

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1. What factors should companies consider when determining the best form of operation to use when entering the Chinese market?

2. What can be the challenges and opportunities for foreign companies in establishing collaborative arrangements, like joint ventures, in China?

3. What are the advantages for Swedish SolTech Energy to go into a joint venture with Chinese Advanced Solar Power, when starting sales in China, as featured in the video?

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Global Marketing

ISBN: 978-1292100111

7th edition

Authors: Svend Hollensen

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Question Posted: Dec 10, 2018 06:09 AM

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1. What factors should companies consider when determining the best form of operation to use when entering...

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1 There are four key ways to enter the Chinese market Exporting to China export modes externalization Licensing including franchising intermediate modes Equity joint ventures intermediate modes Wholly ...View the full answer

Global Marketing

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