2. An increasing number of firms are stating their strong commitment to corporate social responsibility initiatives. The

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2. An increasing number of firms are stating their strong commitment to corporate social responsibility initiatives.

The Corporate Social Responsibility Newswire (CSRwire) keeps track of these various initiatives and posts stories on its website about what various corporations are doing. What are the advantages of a digital media platform such as CSRwire in showing CSR and sustainability standards globally? Are there any disadvantages?

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Marketing

ISBN: 9781760423889

3rd Edition

Authors: Dhruv Grewal, Michael Levy, Shane Mathews, Paul Harrigan, Tania Bucic, Foula Kopanidis

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