2. Go to the iiNet website (www.iinet.com.au) and examine its customer service offerings. Next, go to Product

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2. Go to the iiNet website (www.iinet.com.au) and examine its customer service offerings. Next, go to Product Review

(www.productreview.com.au) and look up iiNet. Based on these reviews, does iiNet have a service gap? If so, how can it close it?

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Related Book For  book-img-for-question

Marketing

ISBN: 9781760423889

3rd Edition

Authors: Dhruv Grewal, Michael Levy, Shane Mathews, Paul Harrigan, Tania Bucic, Foula Kopanidis

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