3. Discuss the extent to which electronic commerce (online purchases, Internet shopping, etc.) might be acceptable to

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3. Discuss the extent to which electronic commerce (online purchases, Internet shopping, etc.) might be acceptable to a culture. Does this have anything to do with Hall’s or Hofstede’s dimensions?

Give examples of cultures that would be reluctant to accept electronic commerce and others that might accept it more easily.

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Global Marketing

ISBN: 9780073381015

5th Edition

Authors: Johny K Johansson

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Question Posted: Oct 29, 2024 07:00 AM

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3. Discuss the extent to which electronic commerce (online purchases, Internet shopping, etc.) might be acceptable to

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Global Marketing

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