=+3.Ford recently announced it would sell Aston Martin. Should Ford sell the Jaguar business as well? If

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=+3.Ford recently announced it would sell Aston Martin.

Should Ford sell the Jaguar business as well? If so, is the buyer likely to be American, European, or Asian?

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Global Marketing

ISBN: 9780131754348

5th Edition

Authors: Mark Green, Warren Keegan

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