l Analyse and compare the three theories explaining a firms internationalization process: the Uppsala internationalization model;
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l Analyse and compare the three theories explaining a firm’s internationalization process:
– the Uppsala internationalization model;
– the transaction cost theory; and
– the network model.
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Related Book For 
Global Marketing A Decision Oriented Approach
ISBN: 9781408212011
4th Edition
Authors: Svend Hollensen
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