The concept of one-stop-shopping for global logistics is fast catching on. There are now more than 30

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The concept of “one-stop-shopping” for global logistics is fast catching on. There are now more than 30 large logistic companies, called “mega-carriers,” who can provide truly global and integrated logistic services. What are the opportunities and threats that these trends offer to small and large transporters, freight-forwarders, and shippers (exporters)?

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Global Marketing Management

ISBN: 9781118466483

6th Edition

Authors: Masaaki Kotabe, Kristiaan Helsen

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