The prices of general products and services fluctuate, but there are marked differences in prices across the

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The prices of general products and services fluctuate, but there are marked differences in prices across the world. A small bottle of water costs $3.29 in Switzerland but only $0.19 in Tunisia. How does your country measure up in terms of the price of products and services? The website Numbeo.com was launched in April 2009 and has comparison prices across a broad range of products and services in a number of countries. Choose ten products or services at random and see how your country compares in terms of price. Apart from price, what other factors should be considered?

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Global Marketing

ISBN: 9781292304021

10th Global Edition

Authors: Mark C. Green, Warren J. Keegan

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