29. Van Doren, D. C., & Spielman, A. P. (1989, March). Hospital marketing: Strategy reassessment in a
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29.
Van Doren, D. C., & Spielman, A. P. (1989, March). Hospital marketing: Strategy reassessment in a declining market. Journal of Health Care Marketing, 9 (1), 15–24.
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Related Book For 
Health Care Market Strategy : From Planning To Action
ISBN: 9780256189681
5th Edition
Authors: Eric N. Berkowitz; Steven G. Hillestad
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