5. Roxburgh, C. (2009, November). The use and abuse of scenarios. McKinsey & Company. Retrieved from https://www.mckinsey.com/business-functions/strategy-and-corporate-finance
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5.
Roxburgh, C. (2009, November). The use and abuse of scenarios. McKinsey & Company.
Retrieved from https://www.mckinsey.com/business-functions/strategy-and-corporate-finance
/our-insights/the-use-and-abuse-of-scenarios
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Related Book For
Health Care Market Strategy : From Planning To Action
ISBN: 9780256189681
5th Edition
Authors: Eric N. Berkowitz; Steven G. Hillestad
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