6. Astuti, H. J., & Nagase, K. (2015, May). Patient loyalty to health care organizations: Strengthening and

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Astuti, H. J., & Nagase, K. (2015, May). Patient loyalty to health care organizations: Strengthening and weakening (satisfaction and provider switching). Journal of Medical Marketing. doi:10.1177/1745790415578311

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Health Care Market Strategy : From Planning To Action

ISBN: 9780256189681

5th Edition

Authors: Eric N. Berkowitz; Steven G. Hillestad

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