Market-share and market-size variances (continuation of 16-29). Debbie's Delight attains a 10% market share based on total

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Market-share and market-size variances (continuation of 16-29). Debbie's Delight attains a 10% market share based on total sales of the Calgary market. The total Calgary market is expected to be 1,000,000 kilograms in sales volume for August 2010. The actual total Calgary market for August 2010 was 960,000 kilograms in sales volume. REQUIRED Compute the market-share and market-size variances for Debbie's Delight in August 2010. Calculate all variances in contribution-margin terms. Comment on the results.

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Cost Accounting A Managerial Emphasis

ISBN: 9780135004937

5th Canadian Edition

Authors: Charles T. Horngren, Foster George, Srikand M. Datar, Maureen P. Gowing

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