Consider the following actual and forecast demand lev- els for Big Mac hamburgers at a local McDonald's
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Consider the following actual and forecast demand lev- els for Big Mac hamburgers at a local McDonald's restaurant: Day Monday Actual Demand 88 Forecast Demand 88 Tuesday Wednesday Thursday 200 72 68 88 84 48 80 Friday The forecast for Monday was derived by observing Monday's demand level and setting Monday's forecast level equal to this demand level. Subsequent forecasts were derived by using exponen- tial smoothing with a smoothing constant of 0.25. Using this expo- nential smoothing method, what is the forecast for Big Mac demand for Friday?
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