3. According to Frederick Herzberg, “If I kick my dog (from the front or the back), he will move. And when I want him to move again, what must I do? I must kick him again. Similarly, I can charge a person’s battery, and then recharge it, and recharge it again. But it is only when one has a generator of one’s own that we can talk about motivation. One then needs no outside stimulation. One wants to do it.”47 How can managers move away from the old system of sticks and carrots as motivators? How can they help employees become self-motivated?