The Wireless Caf does not have a significant marketing budget; however, some inexpensive Web-based marketing strategies can

The Wireless Café does not have a significant marketing budget; however, some inexpensive Web-based marketing strategies can be effective. Earlier, Barbara expressed interest in creating a CRM system to better know and serve The Wireless Café’s customers. Describe a strategy whereby you could combine CRM data and Web-based marketing to increase the business at The Wireless Café.